Marketing Essentials for Innovators: Speaker Series by Publicize and Pennovation Works [Recap]

On April 12th-13th, Pennovation Works in partnership with Publicize, held a two-day speaker series on Marketing Essentials for Innovators. The event's comprehensive agenda covered various essential marketing aspects including digital marketing and growth, leadership and company culture, media and PR, commercialization of tech, fundraising, and innovation. Renowned industry leaders who have played instrumental roles in the success of companies such as Facebook, Eventbrite, IBM, Motorola, and IGN all participated. These experts brought their wealth of experience to the event, sharing insights and best practices with attendees who joined virtually and in-person at the Pennovation Center. Throughout the event, attendees were immersed in engaging presentations, interactive panel discussions, and thought-provoking Q&A sessions, which fostered the exchange of ideas. The program also facilitated networking opportunities, allowing participants to connect with fellow innovators, industry leaders, and potential collaborators.

In case you missed the event, you can view the recordings of both days below:

Marketing Essentials for Innovators Recording Day 1

Marketing Essentials for Innovators Recording Day 2

Thank you to all of the expert mentors below who provided valuable industry insight!

· Sean Ellis, Author of Hacking Growth
· Madeline Littrell Coyle, CEO of Communications, Intel
· Michael Redd, Co-founder & Chairman Twenty Two / fmr NBA All Star
· Rob Chesnut, fmr Chief Ethics Officer, Airbnb
· Alexandra Levine, Senior Writer, Forbes Magazine
· Rebecca Bellan, Reporter, TechCrunch
· Verushka Buonaffina, Vice President, Publicize
· Bryan Janeczko of Nunbelievable
· Shernaz Daver, CMO & Operating Partner, Khosla Ventures
· Anurag Harsh, Global Chief Data Officer, Holcim Group
· Laura González-Estéfani, CEO and Founder of TheVentureCity
· David Cohen, Chairman & Co-Founder, Techstars
· Sajid Mohamedy, EVP, Nisum